Fox Acquires Megyn Kelly Show Producer Red Seat Ventures
In a major podcast and digital media deal that shakes up the landscape, Fox Corp. has acquired Red Seat Ventures.
Res Seat Ventures produces audio and video podcasts and other programming with talent that includes a slew of former Fox and cable news stars.
Among Red Seat’s clients are Megyn Kelly, whose show streams on YouTube and runs on SiriusXM, and Tucker Carlson, who was ousted by Fox two years ago. Another former Fox host, Bill O’Reilly, is also a client, as is Dr. Phil. Former CNN host Piers Morgan and former HLN host Nancy Grace are also clients of Red Seat.
Founded by Chris Balfe and his brother Kevin Balfe, Red Seat provides production, distribution and sales services for creators, with a particular emphasis on right-leaning politics and true crime (former To Catch a predator host Chris Hansen is also a client).
Notably, per The New York Times, which first reported the deal, Red Seat will be placed in Fox’s Tubi division, putting it at a remove from Fox News Channel.
“The creator economy is one of the fastest growing media categories worldwide by measure of reach and influence, and consumers are increasingly looking to get their information, insights and entertainment directly from the voices and brands they trust across these platforms,” said Paul Cheesbrough, CEO of Tubi Media Group, in a statement. “Working with two outstanding entrepreneurs like Chris and Kevin, we see tremendous opportunities to drive additional scale in genres such as sports, news and entertainment and look forward to supporting the continued growth of this business.”
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